Eng. Ahmed El Assar, Founder and Managing Director of MASAR for Consultancy and Business Development, had the pleasure of meeting Ambassador Tamim Khallaf, Spokesperson of the Egyptian Ministry of Foreign Affairs. During the meeting, they engaged in a fruitful discussion on several topics related to the Ministry’s media and public communication strategy. The conversation highlighted the growing importance of strategic communication and the role of media in shaping public diplomacy. We thank Ambassador Khallaf for the insightful dialogue and his generous time.
