masar.enterprises
  • shape

    Your Strategic Partner in Progress

    Meet the expert team shaping your strategic path to success

  • shape

    Unlocking Your Growth Potential

    Our business development services create new opportunities for you

Corporate Affairs

MASAR’ corporate Aafairs scope turns regulatory complexity into an advantage by providing public policy analysis, strategic advocacy, and stakeholder engagement to advance your interests and objectives.

Read More

Business Development

The business development scope at MASAR involves connecting businesses to valuable opportunities through strategic matchmaking, sales support, and access to key decision-makers across industries to drive growth and streamline sales.

Read More

Company Overview

  • Headquartered in Cairo, MASAR helps organizations grow faster by connecting them with key markets, customers, partners, and decision makers across diverse sectors.
  • We offer full-spectrum business development services including lead generation, strategic matchmaking, and customer engagement tailored to your goals.
  • Alongside commercial services, we provide governmental affairs support to help your business remain compliant and influential within its regulatory environment.
  • Backed by a wide-reaching private and public sector network and industry insights, we simplify the path to success—turning potential into real business outcomes.

Founder & Managing director

Eng. Ahmed El-Assar

Eng. Ahmed El Assar, founder of MASAR for Consultancy and Business Development, brings 18 years of leadership experience from ExxonMobil, where he held key commercial and strategic roles. A chemical engineering graduate from Alexandria University with an MBA from AAST, and graduated from the Advanced Leadership Program from the National Training Academy. He is also a TV host on TeN Channel, a columnist, and the founder of a prominent cultural salon. With deep industry insights and an extensive network, Ahmed is positioned to connect businesses with the right opportunities and decision-makers. A columnist at Al-Ahram and Akhbar Al-Youm newspapers, the founder of El-Assar Cultural Salon, Industry Committee Chair at the French Chamber of Commerce and Industry in Egypt, and the Vice Chairman at Lieutenant General Mohamed El-Assar foundation for sustainable development .

Latest News

Eng. Ahmed El-Assar Meets with Minister of Public Business Sector

Eng. Ahmed El-Assar, Founder and Managing Director of MASAR for Consultancy and

Read More

Discusses National Training Initiative with Minister of Health

Eng. Ahmed El Assar, Founder and Managing Director of MASAR for Consultancy

Read More

MASAR Founder Meets with Minister of Social Solidarity

Today, Ahmed El-Assar Founder and Managing Director of MASAR for Consultancy and

Read More
ALL NEWS
Our Partners
partner-03
partner-02
partner-22
partner-04
partner-09
ecosystem-02
partner-01
partner-15
partner-08
partner-16
partner-20
partner-17
partner-11
partner-14
partner-13
partner-07
partner-10
partner-12
partner-18
partner-19
partner-06
partner-21
Our Partenrs
Ecosystem Network
ecosystem-04
ecosystem-03
ecosystem-05
ecosystem-06
ecosystem-13
ecosystem-14
ecosystem-16
ecosystem-01
ecosystem-07
ecosystem-08
ecosystem-09
ecosystem-10
ecosystem-11
ecosystem-15
ecosystem-17
ecosystem-18
ecosystem-19
ecosystem-20
ecosystem-21
ecosystem-22
ecosystem-23
ecosystem-24
ecosystem-25
ecosystem-26
ecosystem-27
Our Ecosystem

At MASAR, we believe that growth is not just a goal—it’s a journey. Every organization has its own unique path, and our role is to help shape that path with clarity, insight, and impact.

We exist to connect businesses with the opportunities, partners, and decision-makers that matter most. From business development and strategic matchmaking to government affairs and regulatory navigation, our team is driven by a shared purpose: enabling our clients to succeed in dynamic and competitive markets.

Our strength lies in our people, our network, and our deep understanding of regional and global ecosystems. We take pride in being trusted advisors who deliver tailored solutions, unlock opportunities, and turn ambition into action.

Welcome to MASAR—where your path to success begins.

Eng. Ahmed El Assar Founder & Managing Director

MASAR for Consultancy and Business Development